World Wide Buying and Planning Services

JapanAd & Co.

Formally known as "Sovereign Media Inc," provides out of home advertising planning & buying for your specific market and media types worldwide. We specialize in out of home advertising for Asia, and plan for many more. See "Maps" above.

Forms of Media we deal in:

Billboards:

This media type is popular and offers great circulation and cost per impression ratios. These signs cannot be "turned off" unlike TV/radio during a commercial break, thus, this media is virtually always viewed by the outdoor public.

Digital Video Boards:

JapanAd has a large network of LED digitals internationally. Digital boards combine either or both “print” or “TV” type campaign ads. This modern type of outdoor ad is usually more cost effective than traditional ad venues. In addition, digital ad campaigns can be placed in view in a rather short period of time, compared to wall or billboard ads because there usually is a waiting list/period for wall/billboard placements and this is usually not the case with this format. For an ad campaign that needs to be launched in its market, with short notice, digital is the way to go.

Transit-Bus & Train Wraps, Bus Shelter:

Inexpensive and excellent for a short term ad campaign and are pedestrian, driver and street level viewable.

Transit- Train stations:

Target commuters at stations or inside the rail cars to or through specific points in a city.

Airport:

Target travelers coming in or going out of an airport in your target city, ad space is usually available in a departure or arrival terminal and before or after passport control.

Taxi, Mobile Billboards and Truck-side ads:

Cost effective and can be used as the venue means instead of wall or billboards within a market where they are non-existent or expensive. Inquire about the advantages of truck-side fleet advertising and why you can penetrate virtually any market with it opposed to popular means.

Design Layouts.

We will work with you in designing your wall, billboard, video, taxi or mobile advertisement to best fit your punch line. We design for you not only the strategically tactful aspect of the ad, but the appeal that makes people turn their head to look at it and sense its meaning to them. An effective ad will trigger an emotional response from the viewer and that's our goal in designs.

We highly encourage you let someone who has experience designing billboard ads, as this media is special and requires certain expertise, as typically, you only have 6 seconds to drive the message across–6 words, 6 seconds, nothing more.

 

Non Traditional Outdoor

If your budget is not massive and you want to penetrate an area where there are few, expensive or nonexistent media, then non-traditional media forms can help you alot. Let's think outside the box. In fact there are an enormous number of media formats that have began within that last 10 years in America and on the slower pace, worldwide markets, however ever so creative mediums exists outside America which would make you say "wow, haven’t seen that here’. Every country has its unique form on non traditional media that may not be available in your country.

As part of our growing network we want to offer less expensive, unique and practical media that are not billboards, building wraps or digital.

  • Truck-side fleet
  • Taxi tops
  • Cell phone text messages on new "free phone service" (UK)
  • 6 story high mobile billboard
  • Cell phone Text message & other mobile